INFO

© 2017

Branding

TASIK KEBUN SERENDAH

CLIENT

Helmy Nizam (Kimy) & Haznita

DELIVERABLES

Branding

Brand Identity

Merchandise

Social Media


TOOLS

Sketches

Adobe Illustrator CC

Adobe Photoshop CC

ESSENCE

Tasik Kebun Serendah resort is a lavish getaway into nature. Nestled in the outskirts of city life, a welcoming greet of picturesque Palm trees and peaceful lake awaits. Make the extravagantly adorned cottages your temporary home away from home – a mixture of tropical hardwoods, marble and tile – ensures cosiness and comfort. Modern facilities such as swimming pool, garden BBQ pit, dining hall, recreational space and kayak are available for the enjoyment of the restless vacationers. It is truly a haven in nature.

GOAL

For a new, up-and-coming resort, establishing an identity is vital. A winning first impression must be achieved via a brand logo and identity that fully captures the beauty and tranquillity of the resort’s environment and its surroundings.

UNRAVELLING

The combo of the Kingfisher bird and palm leaves were chosen as these two are the mainstays at the resort. Taking inspo from the abundant palm trees surrounding the resort as well as the Kingfishers that were often spotted at the lake. The colour scheme of green hues, yellow and blue fully reflects the aspect of nature and the sereneness of life away from the chaos of the city.

DELIVERABLES

Branding

Brand Identity

Merchandise

Social Media


TOOLS

Sketches

Adobe Illustrator CC

Adobe Photoshop CC